Paddle Diva Blog

_MG_6823 (1) (1)
, Paddle Diva Perspectives
July 15, 2021


July 15, 2021

Be A Steward For The Environment

Water. We are surrounded by it and marvel at its beauty. It’s the reason many of us flock to coastal destinations, such as The Hamptons, whether to live or simply visit. But do we give as much as we take?


The paddle promise

Over the course of a decade the Paddle Diva community has noticed a dramatic change in temperature, color, and blue green algae surrounding the bays— Sag Pond, Three Mile Harbor, Accabonac Harbor, Sag Harbor Cove. As a result our founder, Gina Bradley, has made it her mission to become a steward of the sea and educate not only herself but all those around her on the ways to help protect the precious marine ecosystem.

“I want to promote a deeper understanding amongst the public about the need to reduce the use of plastics, upgrading septic systems, not fertilize lawns, and plant only indigenous plants in our backyards. Collectively, this will help the bays to not have the nitrogen runoff that is promoting the blue green algae which is killing off all life.” Gina Bradley

Gliding along the water’s surface you can see humankind’s impact on the environment. From the obvious— pollution— to the hidden threats— harmful algae booms. Small but mighty, blue green algae will only exacerbate as the ocean becomes more polluted through runoff from the base.


What happens here happens everywhere

East end waterways act as a microcosm for the greater oceans. What happens on a small level in our own backyard is indicative of what happens on a global scale. Fortunately, there are ways to protect the marine ecosystem.

Paddle Diva works closely with the East Hampton Shellfish Hatchery, which exists to enhance commercially valuable molluscan shellfish stocks in local waters. Gina and other members of the team plant oysters and shellfish seeds throughout the bays of Springs and East Hampton. Additionally, in collaboration with the Hatchery, the South Fork Sea Farmers and Surfrider foundation promote and educate the public on bivalves as a way to filter the bay’s harmful toxins . As a result, we can improve our wide-reaching marine ecosystem.



Every day, and every paddle, we take small steps to encourage environmental education so that we can preserve and protect our delicate world. It’s what we call the mind-body-earth connection. Like our own bodies, the oceans need rest and plenty of attention. When we are in harmony with Mother Nature, when we connect to her and are part of change, we ourselves are happier and healthier. It’s a natural flow of energy.

“Being on the water nourished a lot of conversations about ocean concerns and the need to wake people up to the beauty and fragility of our natural ecosystem,” Susan Rockefeller, Board Member of Oceana, and fellow Paddle Diva for over a decade.

This Sunday, July 18, join us at Morty’s Oyster Stand, located at 2167 Montauk Highway, from 4-6 PM as we support the Montauk Film Festival and The South Fork Sea Farmers while enjoying East End Oysters and seafood to support our environment. Tickets Here.


Book Now